The Hedley Verity, in Leeds, staged an alternative Fresher’s Fair event, for students studying and living in the Yorkshire city.
The pub offered food tasters and samples, various activities including a rodeo bull riding machine, as well as a free-to-enter draw with the chance to win a year’s university fees (£9,000) paid, as part of the ‘Wetherspoon Unlocked’ launch.
The ‘Wetherspoon Unlocked’ campaign uses innovative digital content to promote a range of drink and food offers to students.
The individual offers are featured in a range of beer mats in the pubs. Each of the beer mats has a different symbol and students can activate the symbols, by downloading the Wetherspoon Unlocked application.
Hudson Simmons, pub manager at The Hedley Verity, said: “Our Fresher’s Fair gave the students the chance to see what we have to offer and provided a bit of fun for everyone, before the hard work started.”
Enjoying burgers are Leeds Metropolitan University students Kim Lawson (left) and Grace Pawsey with team leader Simon Johnstone.

